Today many businesses are monetising their event apps by providing advertising opportunities to sponsors. This can be incredibly beneficial for both parties, as it provides a way for the event organiser to keep their event costs to a minimum and gives sponsors access to a well-targeted audience. If you are looking for ways to obtain […]
Although many people attend conferences and meetings to hear keynote speeches from thought leaders in their industry, others attend them for the networking opportunities they provide. A conference is the perfect place for like-minded individuals to connect and you can cash-in on this by promoting networking opportunities through your mobile event app. Here we will […]
Events can be extremely expensive, so if you are looking for a way to keep your costs to a minimum, you may want to consider offering sponsorship advertisements on your event app. Building partnerships with other companies is a great way to get some of your event costs covered, whilst also providing your attendees with […]
A lot of time and effort goes into planning a conference or meeting, so it is no wonder that organisers worry about whether or not people are going to turn up. There are a number of things you can do to attract more attendees, as for example: posting short videos on Youtube, that explain the […]
According to a new report by Meeting Professionals International, mobile event technology is set to increase in popularity in the next twelve months. The study, which looked into mobile event app adoption rates, found that 63% of meeting professionals are already using mobile event applications to enhance their events and 60% will be using them […]
During my time at the EIBTM 2014 in Barcelona, I was lucky enough to get to speak to a number of industry professionals and find out their thoughts on meetings technology and whether it was meeting the challenges they faced. One person who I was eager to speak to was Vanessa McNair, the Director of […]
At the EIBTM 2014 conference in Barcelona I got the opportunity to sit down with Katie Yandell, Global Development Specialist at the Professional Convention Management Association. I took the opportunity to quiz Katie on some of the challenges faced by meeting professionals and ask her about the type of technology she believes will benefit the […]
During my time at EIBTM 2014, I made it my mission to speak to as many industry professionals as possible to learn about some of the challenges they personally faced working in the industry, as well as the technology they believed could benefit them and their peers. One person who I was really keen to […]
Meeting Professionals International is one of the leading organisations in the MICE industry, providing support, education and networking opportunities for those working in the sector. During my time at EIBTM 2014, I had the opportunity to sit down with MPI Europe manager, Antti Lumiainen and find out more about the organisation, as well as some […]
At EIBTM I was keen to speak to as many industry professionals as possible to learn as much as I could about the industry, the challenges it faced and opinions on event technology. During my time at the exhibition, I had the pleasure of meeting Danielle from Conference and Incentive Travel (C&IT), who was more […]